Friday, July 27, 2007

Ski Companies K2 & Atomic Launch New Sites and Sweepstakes

In a sign truly indicative that the winter ski and snowboard season is not too far away both K2 and Atomic released their new sites live.

K2 re-launched an entirely new 2007-2008 website, The new site has a section for introducing new products and technologies in skis/ski systems, helmets, poles and other K2 gear. The K2 site features updated news and events, athlete interviews, video footage, entertaining downloads and much more.The athletes section has photos, interviews and videos. The news section gets updated throughout the season.

The all-new Culture section includes behind the scenes footage from K2 ad shoots, a mini site devoted to Doug Coombs, the Factory Team and the Alliance Team among other things. Check it out at

Now try to win free gear. Atomic luanches with a Circus Contest 4 the New Atomic GearWorldwide Web. The prizes will be several pairs of Atomic’s new Hawx boots and Nomad skis will be given away to members of the skiing public starting who register to win. The new contest allows participants to enter their names in a series of drawings that will occur each week between October 15, 2007 and January 15, 2008.Twelve winners will come away with a pair of the organically-flexible Hawx boots and the ├╝ber-light, super-stable Nomad skis. Atomic is promoting new technology for the 2007-08 ski season and expects the new products’ design for North American terrain will be a draw for US and Canadian skiers. Go to, and review two new products and their accompanying technical specifications while registering to win. Once the videos are viewed, the site visitor is eligible to enter his or her name into the drawing.

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